LEGO.com About Us The LEGO Group wants to support the next generation of scientists

About Us

Published : 12 January 2012, 00:00 CET
Contact : Andrew Arnold

The LEGO Group wants to support the next generation of scientists

The LEGO Group is supporting the second Google Science Fair to inspire scientific exploration among the next generation of scientists and engineers.
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The winners from 2011 science fair.

The LEGO Group is supporting the second Google Science Fair to inspire scientific exploration among the next generation of scientists and engineers.

The science fair opens today (Thursday, January 12) and will celebrate scientific talent, create scientific role models and unite students around the world in the quest for learning.

Last year’s Google Science Fair became the largest online science fair in the world (with 7500+ entries from 90+ countries). The LEGO Group is working with Google to make this year’s fair more global. Submissions will be accepted in 13 languages and there will be 90 regional finalists - 30 each from the Americas, EMEA and APAC.

Among the judges of this year’s fair is the LEGO Group’s Paal Smith-Meyer, senior director in the LEGO New Business Group. He says:

“The LEGO Group’s mission is to ‘inspire and develop the builders of tomorrow’ - today’s children who will grow up to shape our global future – and supporting the Google Science Fair fits with that mission perfectly. The Google Science Fair has shown us how kids get inspired and how they can amaze us with their ideas and abilities to work together. The science fair is showing the way for how to inspire a generation of kids from all over the world who will inherit challenges that are greater than any generation before them.”

All submissions will be judged according the criteria posted on the science fair website. In addition to the basic components of the scientific method (question, hypothesis, research, conclusion, etc.), judges will also look for students who show a real passion for science and who have strong reasons for submitting the project at-hand.

The LEGO Group joins Scientific American, National Geographic, and CERN as sponsors.
The competition is open for entries from January 12 until April 1 for students from 13 to 18 years of age. The LEGO Group will be supporting by donating prizes and offering work placements for the Grand Prize winners, and the two finalists.

You can read more about the Google Science Fair here.

Further information:

Andrew Arnold
PR and Communications Manager,
LEGO Community, Education and Direct
Tel: + 45 23 24 1770
email